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Discord Social Commerce

Sell in-game items to players and their friends, even when they're not in your game.

Monetize Beyond the Game

With Discord Social Commerce, game developers can sell in-game items where players and their friends hang out before, during, and after play. Join a select group of strategic partners with early access and direct support to shape the future of commerce on Discord. Connect with our team to submit your interest.

Connect With Our Team

A Buyer Pool That’s Bigger Than Your Player Base

Results from Marvel Rivals show how Discord Social Commerce can drive incremental demand, powered by gifting from friends who don’t even play the game.

41%

Of purchases are gifted

25%

Of gift buyers are lapsed or non-players

12%

Of gift buyers do not even play the game

Built for Social Moments, Not Just Playtime

With Discord Social Commerce, Marvel Rivals met players and their friends where they were already hanging out, making discovery, purchase, and gifting part of the social experience.

Read the Case Study

Marvel Rivals Shop within Discord, showing Discord Social Commerce in action.

How it works

Activate Discord Social Commerce in three simple steps designed to be low lift for developers and seamless for players.

INTEGRATE

Enable Account Linking

Connect Discord accounts to game accounts through the Discord Social SDK.

"Link Account" button modal shown for redeeming a gift.

Marvel Rivals Shop shown as sidebar menu option in Discord.

ACTIVATE

TURN ON YOUR GAME SHOP

Make your in-game items available inside your official Discord server.

MONETIZE

Unlock New Revenue

Players and friends can buy, wishlist, and gift items that you deliver directly in-game.

Wishlist user interface shown with a button labeled "Send Gift".

Show Up Where Players Connect

Discord Social Commerce brings your in-game items into the social spaces where players already spend time together, so discovery, gifting, and purchasing happen naturally through everyday interactions.

Chat messages from different users overlaid on top of Marvel Rivals Shop to show excitement over gifting.

Wishlists shown on player profiles in Discord.

Discord chat window showing one player gifting an item to another player.

Reach into one of the world's largest and most engaged gaming communities

Discord combines massive scale, deep engagement, and established social behaviors, creating a platform where discovery, gifting, and purchasing happen naturally.

90M+

Daily Active Users

Reach players who gather on Discord every day.

90%+

Play Video Games

Meet players where they connect, before, during, and after play.

~40%

Start a game within an hour

Of watching someone stream that game (players on PC).